To deliver Dentsu Aegis Network's industry party held in conjunction with Spikes Asia Festival 2016 and Massive Music.
Dentsu's third year running an exclusive party where people, technology and music meet to create a memorable experience. ‘Godai’ is the Japanese term for the five great elements – Earth, Water, Fire, Wind and Void. ‘Neo Godai’ refers to the new elements used to innovate and shape the world for the future. The use of innovative technology during Neo Godai brought these elements together for 500 of the industry’s top movers and shakers with a 3D interactive ceiling dominating the vast open-air terrace at the Fullerton Waterboathouse.
The event is co-produced by MassiveMusic, known for their annual party at Cannes Lions, and included DJs from Amsterdam. We had the pleasure of Entourage's Adrian Grenier presence and Asahi Breweries of Japan had also supported the event with their unique concoction of drinks.